Website Privacy Policy

Thank you for reviewing our Privacy Policy. This website, www.NovaMedicaHealth.com (the "Site"), is operated from the United States of America by Nova Medica Acute & Comprehensive Care ("Nova Medica," "we," "us" and "our"), located at 10460 Philips Highway, Jacksonville, Florida 32256. We take your privacy seriously. It is our policy to protect your personal information and to use it only in the manner described in this Privacy Policy. This Privacy Policy governs our collection, use and disclosure of information gathered through the Site.

This Privacy Policy applies to the Site only. It does not describe how we handle medical records or other protected health information created in the course of your care. That information is governed by our Notice of Privacy Practices, which is described below.

Acceptance of This Privacy Policy

Please read this Privacy Policy carefully. We want you to understand what information we may collect when you visit or use the Site, how we use that information, and whether and with whom we share it. Use of the Site is voluntary. By accessing or using the Site, you acknowledge that you have read this Privacy Policy and understand that information submitted through the Site will be handled as described here. Your use of the Site is also subject to our Terms of Use, if posted.

We reserve the right at all times to disclose any information, including Personally Identifiable Information, where we believe it is necessary to comply with applicable law, regulation, legal process or governmental request; to protect the rights or property of Nova Medica, including in connection with a transfer of control of the practice or substantially all of its assets; to respond to an emergency in which the safety of any person is at risk; or for fraud prevention and risk reduction purposes.

Information Collected From You

When you use the Site, two general types of information may be collected: (1) Non-Personal Information and (2) Personally Identifiable Information. Certain types of information are specifically not collected through the Site, including personal information from children and clinical information, as explained below.

Non-Personal Information

We may automatically collect certain information about how the Site is accessed and used, such as:

•      The name of the Internet domain and Internet service provider you used to access the Internet

•      The IP address of the device or website from which you reached our Site

•      The date and time you accessed the Site

•      The type of browser, operating system and device you are using

•      The pages you visited, the links you selected and the language version of the Site you viewed

This information (collectively, "Non-Personal Information") does not, by itself, personally identify you. We use Non-Personal Information to monitor the performance and effectiveness of the Site, to identify and resolve technical problems, and to consider improvements to the Site.

Cookies and Similar Technologies

The Site may use cookies and similar technologies to remember your preferences, such as your language selection, and to gather aggregate statistics about Site traffic. A cookie is a small text file placed on your device by your browser. You may set your browser to refuse cookies or to alert you when a cookie is being placed. If you do so, some features of the Site may not function as intended. We do not use cookies to collect medical information. The cookies remembers the user’s language, English or Spanish and expires when the browser closes.

Personally Identifiable Information

You can view and download content displayed on the Site without disclosing any information that, either alone or in combination with other information, could be used to identify, contact or locate you (collectively, "Personally Identifiable Information" or "PII"). Certain features of the Site, however, require you to provide PII in order to use them. Those features are described below.

Visit Requests and Contact Forms

The Site allows you to request a visit or contact our team through an online form. When you use these forms, we collect the information you provide, which may include your full name, telephone number, email address, preferred method of contact, the service you are interested in, your preferred appointment date and time, a provider preference, and an optional short note of up to 300 characters about arranging your visit. Submitting a request does not confirm an appointment. A member of our team will contact you about availability.

These forms are intended for scheduling and general inquiries only. Please do not enter symptoms, medical history, medication lists, insurance or account numbers, or any other clinical or sensitive information into a website form. Information submitted through these forms is transmitted to the practice by email, which is not a secure channel for medical information. The Site does not store visit requests. They are forwarded by email to the practice and kept in its email system for as long as needed to respond and as required by law. If you need to share clinical details or documents with us, please call the practice and we will direct you to the appropriate secure method. If you need to share clinical details or documents with us, please call the practice and we will direct you to the appropriate secure method.

Patient Forms and Secure Return

From time to time we may make preparation forms and other documents available on the Site for you to download. The Site does not accept uploaded documents. Completed forms containing medical or personal information should be returned only through the secure instructions provided by the practice, and never through the general website form or by ordinary email.

Patient Portal

If Nova Medica offers a patient portal, it will be hosted by a separate third-party provider and identified clearly on the Site. The Site itself does not host a portal login. Information you provide within a patient portal is governed by the portal provider's separate terms of use and privacy policy, which you should review before entering any information. Please be cautious of any page that asks for portal credentials without clearly identifying the provider.

Online Bill Payment

If we offer online bill payment, that service will be provided through a third-party payment processor. Although it may be reached from the Site, the payment feature is hosted on the third party's own website. PII collected through an online payment feature may include your name, telephone number, mailing address, email address, patient account number, and credit card or other payment information. PII provided through an online payment service is governed by that third party's separate terms of use and privacy policy, which you should review before submitting any information. Nova Medica does not store your full payment card details on the Site.

Referring Clinicians

Clinicians coordinating a referral to Nova Medica may provide their name, practice name and professional contact details through the Site. Patient records and clinical information should not be sent through the Site. Referral information should be exchanged only through the secure route arranged with our team.

Protected Health Information

To the extent we receive information that is considered protected health information ("PHI") under the Health Insurance Portability and Accountability Act of 1996 and its implementing regulations ("HIPAA"), our use and disclosure of that PHI is governed by HIPAA and applicable Florida law rather than by this Privacy Policy. For a complete description of your rights and our obligations with respect to PHI, please review our Notice of Privacy Practices, which is available at the practice and on the Site.

No Personal Information From Children

Nova Medica provides care to both adults and children. The Site, however, is intended to be used by adults, including parents and legal guardians acting on behalf of minors. We do not knowingly collect personal information through the Site directly from children under the age of 13. A parent or legal guardian should complete any visit request or other website form on behalf of a minor. For additional information, please see the “Children and Parents” section below.

Other Information Not Collected

Our services and your use of the Site do not require you to disclose, and do not require us to request or collect, any information beyond what is described above. We do not request, solicit or intend to collect any other information through the Site, and you should not disclose, enter or upload any such information. If we discover that such information has been submitted, we will make commercially reasonable efforts to delete it; however, we are not responsible for any consequences arising from your disclosure of that information.

Use and Disclosure of Information Collected

How we use and disclose information depends on the type of information collected.

Use of Non-Personal Information

We use Non-Personal Information for statistical purposes and to improve the functionality and content of the Site. This information may also be used to administer the Site, including to troubleshoot and resolve technical problems. In general, this information is used internally. From time to time we may engage a third party, such as a web hosting or analytics provider, to assist us with these activities. In those limited cases, the information disclosed to the third party is provided in aggregate form or under contractual obligations of confidentiality.

Use of Personally Identifiable Information

In general, the PII we collect through the Site is used to respond to your requests, to contact you about scheduling and availability, to answer your questions, and to provide you with information you have asked for. In all cases, your use of these features and your disclosure of information to Nova Medica are voluntary.

We may also use your email address or other contact information to send you practice updates, health information, appointment reminders and similar informational messages. If you no longer wish to receive such messages, you may unsubscribe using the link included at the bottom of each email, or by contacting us at the address provided at the end of this Privacy Policy. If a different opt-out method is described in a particular message, please follow the instructions in that message.

We do not sell or rent your PII, and we do not disclose your PII to third parties for their independent marketing purposes. We may share PII with service providers who perform functions on our behalf, such as website hosting, email delivery, protection against automated spam (Cloudflare Turnstile), appointment scheduling and payment processing. These providers are permitted to use your information only as necessary to perform those services for us and subject to applicable contractual and legal requirements. To the extent any PHI is included within PII we collect, our use and disclosure of that PHI is limited by HIPAA, applicable Florida law and our Notice of Privacy Practices.

Third-Party Services

Use and disclosure of PII provided through any third-party patient portal, online scheduling system or online bill payment service is governed by the applicable third party's separate terms of use and privacy policy. We encourage you to review those documents before providing any information through those services.

Disclosures Required by Law and Business Transfers

Although we make every effort to protect your privacy, we may disclose PII to third parties for non-marketing purposes in certain situations, including: (i) in response to a subpoena, court order or similar legal process; (ii) in response to a request from a law enforcement or governmental agency, or as otherwise required by law; and (iii) in connection with a bankruptcy filing, or a transfer of assets or ownership as part of a proposed or completed corporate reorganization, merger, acquisition or sale of all or part of the practice. In each of these situations, we will take care to disclose only the information that is necessary and appropriate under the circumstances.

In operating our business we may transfer, process or store your information on servers operated by third parties. Some of these servers may be located outside the state of Florida or outside the United States. By voluntarily providing information to Nova Medica, you consent to this transfer of your information.

Health Information Content

The Site may include general health information, educational materials or articles. Any such content is provided for general informational purposes only and is not a substitute for professional medical advice, diagnosis or treatment. Always seek the advice of a qualified clinician with questions regarding a medical condition. Do not disregard professional medical advice or delay seeking it because of information found on the Site.

Linked Sites

In addition to the third-party services referenced above, the Site may contain links to other websites provided solely as a convenience to you, such as mapping and directions services. A link to a third-party website does not mean, and should not be interpreted to mean, that Nova Medica endorses, is affiliated with or makes any representation concerning that website. Nova Medica does not review, control or take responsibility for third-party websites or their content. When you follow one of these links, you leave the Site. If you decide to access a third-party website, you do so entirely at your own risk, and Nova Medica is not liable for any consequences arising from your use of that website.

Security

We maintain reasonable administrative, technical and physical safeguards designed to protect information collected through the Site. We use safeguards appropriate to the nature of the information and the services offered through the Site. However, no method of transmission over the Internet or method of electronic storage is completely secure, and we cannot guarantee the security of information disclosed online. Please do not use general website forms or ordinary email to send medical records, detailed clinical information, insurance or account numbers, or other sensitive information unless Nova Medica has specifically directed you to an approved secure method.

Emergencies

The Site is not monitored for emergencies. If you are experiencing a medical emergency, call 911 or go to the nearest emergency department. Do not use the visit-request form, email or any other feature of the Site to seek emergency care.

Children and Parents

The Site is intended for adults, including parents and legal guardians acting on behalf of minors. Children under age 13 should not independently submit personal information through the Site. If you believe a child under 13 has submitted personal information directly through the Site without appropriate parental or guardian involvement, please contact us. Once we become aware of such information, we will take reasonable steps to review and, when appropriate, remove it from our systems, subject to applicable legal and record-retention requirements.

Nothing in this section limits our ability to provide medical care to pediatric patients or to collect the information necessary for that care, which is governed by our Notice of Privacy Practices.

Your Choices

You may request access to, correction of, or deletion of the PII you have provided through the Site by contacting us using the information below. We will respond to your request within a reasonable time and in accordance with applicable law. Requests relating to your medical records should be made under our Notice of Privacy Practices rather than under this Privacy Policy.

Modifications to This Privacy Policy

It may be necessary for us to modify this Privacy Policy from time to time. We will notify users by posting the amended Privacy Policy on the Site and updating the Effective Date shown at the top of this document. Modifications become effective on the date they are posted. We encourage you to review this Privacy Policy periodically for any changes.

Questions

If you have any questions or concerns about this Privacy Policy or the use of your information, or if you would like to modify or update any information we have received from you, please contact us:

Nova Medica Acute & Comprehensive Care

10460 Philips Highway

Jacksonville, Florida 32256

Telephone: 904-426-1000

Fax: 1-833-466-5252

Email: admin@novamedicahealth.com

Effective Date

This Privacy Policy is effective as of the date shown at the top of this document.